OHZONE INC is a 3D Fashion Technology company who was looking to re-invent their brand and garner customers in the fashion space.
As Branding Strategist Alison’s role was to build a brand, from the ground up for a new space company start-up that will last for millenia.
The washable, programmable, instantly customizable t-shirt for Ballantine’s marketing campaign.
A Stealth DNA company needed to take its idea to investors and build an MVP with a cohesive and approachable brand and UX/UI approach.
I had the distinct privilege to do customer insight and UX research for BOSE AR sunglasses.
Compass was looking for a new, vibrant explainer video for their new and improved service offering and brand design. The goal was to emphasize their complexity through simple geometric shapes and lines and accessible wording that works with the new website design and materials.
The first part in a two part series about the lessons learned as a fashion technologist who has researched and worked with both the fashion and wearable tech industries.
Here is the link: http://www.inc.com/springboard/the-marriage-of-wearable-tech-and-fashion-design-how-to-make-it-work-part-1.html
In innovation, there are a million failures, but the great thing about failure is that it provides insight into what can be a success and at times, insight into yourself.
PRE-ORDER NOW! Geometry Darling, a custom sparkling color changing illuminated handbag.
Electronic clothing is the next frontier in sustainable fashion, as it removes the need to amass a large wardrobe. But will people buy it? Article by FastCo Design.
Now, in 2015, we have Ringly, a line of metal and stone rings that are elegant fashion jewelry, and much more. The Bluetooth connected rings vibrate and light up to notifications from your mobile phone.
I once had a teacher tell me, “the more discomfort you can handle in both social and living situations, the more successful you will be.”